The design shop making

bangin’
eyeball exploding
stupendous
killer
hype
the most amazing
super duper
unforgettable
life-changing
the gosh darn bestest
awesome
brain-busting
FIRE
dope
bitchin’

brands, products and experiences.

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What we've been doing.

News

Our Founders, Danielle Milner and Jon Eslinger recently appeared on the Journey Map podcast to talk about why Danielle fell in love with advertising, Jon’s drive to always try something new, and how social entrepreneurialism inspired them to start an agency. Listen to the episode.

Brands

AMBr is the latest application to be launched on the Project DIAMOnD network. We named and designed the brand identity for the app that enables 3D printer owners the ability to build digital renderings before printing.

News

Your purpose falls short. Consumer expectations have changed. They want organizations to take a stand on issues that rise to the top of their hierarchy of consciousness. Read more from our CUInsights article.

News

Well… we did it again. Out of nearly 40,000 entries from across the globe, our logo design for srsly has been selected to appear in LogoLounge Book 13!

Brands

For over 100 years, Snedicor Cleaners has been a leader in the mid-Michigan area for their innovative and environmentally-friendly approach to dry cleaning. And now, thanks to fresh new brand strategy, they are ready for the next 100 years.

Experiences

We recently partnered with artist, activist and photographer, Benjamin Von Wong to help launch his latest installation, #TurnOffThePlasticTap.

Brands

4M has ambitions of creating a “15-minute neighborhood” that will provide all the comforts of a small community, within a short walk, this brand needed to evolve. And, the launch of their new brand identity is a step in the right direction.

Brands

We’d like to welcome CG Financial Services, the independent wealth management company, to the DO:BETTER family of logo designs.

Experiences

The original isn't always the best. Have a listen to our playlist filled to the brim with remixes and reimaginings.

Brands

Introducing the new brand identity for GPS Solutions, providing expertise, personnel, and programs for education and nonprofit organizations.

Brands

It was a privilege to work with srsly to develop their new brand strategy and identity as they continue to connect as a community to support youth mental health and prevent youth substance use through action, education, and advocacy.

Experiences

The new Automation Alley website has launched! We worked to transform their digital brand by creating a content-driven experience that allows their members better access to their expansive industry 4.0 knowledge and initiatives.

Brands

It was a privilege to work with srsly to develop their new brand strategy and identity as they continue to connect as a community to support youth mental health and prevent youth substance use through action, education, and advocacy.

Brands

Did you know that the United Way offers financial coaching services? Neither does most of Washtenaw County, Michigan. So, we created a campaign to help make people aware and engage with these services via a mobile website.

Brands

We worked with Automation Alley to develop a brand identity for Project DIAMOnD, an initiative to create the world’s largest 3D printing marketplace and network operating on a blockchain technology platform.

Brands

Integr8 is back and better than ever! Check out the brand identity we designed for the global Industry 4.0 conference.

Brands

Dept. of Awesum launched April 1, 2020 during the stay-home mandate for COVID-19. Seeking ways to put his talents and professional network to good use, artivist and creative director, Chad Rea, created a free online platform to connect those in need with some of the best creative problem-solvers in the biz.

Brands

From the selection of the wood to the application of the final coat of finish, the goal of Bullyrose is to build a piece of furniture that will last generations. Just like the brand identity we designed for them!

Brands

How does the regional affiliate of an internationally renowned brand tell a story all their own? Look at how we did it.

Brands

We designed a logo and brand identity for A Servant’s Heart, the community ministry that connect the faith community to create hope and effect change in the neighborhoods of Ann Arbor and Ypsilanti, Michigan.

Brands

Patricia Berry is on a quest to create a culture of generosity and help nonprofits build trust with their donors. We're pretty sure you can't do that without a damn fine brand identity.

Brands

PEAK Sleep Company was a startup sleep company for elite performers. Funded by The Camwood Group and targeted toward professional athletes and other high performers, their mattress and sleep products were scientifically proven to produce a more restful sleep and faster recovery of the mind and body by optimizing the temperature, support and comfort of sleep.

Brands

We worked with UNIFIED - HIV Health and Beyond to rebrand the Michigan HIV/STD Hotline, Michigan's free statewide hotline for sexual health information.

Brands

Formerly known as Curry on Crust and founded by three Indian moms, Pizzawala’s is a Desi pizza restaurant where authentic Indian aromas meet America’s number one comfort food. Check out our brand identity design.

Products

There’s no better time than St. Patty’s Day to remind everyone that luck is for losers. And, there’s no better way to celebrate yourself than in one of our “Artist Series” tees, designed by Joey Martinez. Get yours now!

Products

Working with the Ann Arbor/Ypsilanti Regional Chamber, we branded and helped launch a new mobile application to connect local creatives to their community. Check out NEEDEE.

Experiences

You haven’t known happiness until you've popped a pan puri un your mouth. If you have no idea what we mean, our latest campaign for Neehee’s was meant for you! We helped the Indian vegetarian street food franchise expand their audience by letting their loyal customers “share their happy” with their friends (and give them some free yum yum). View the campaign.

Experiences

Danielle’s playlist is inspired by the words of Laura Jane Grace: "I think making a playlist of songs should be like casting a spell. If you're telling someone, 'Here listen to these songs and in this specific order,' there's intention behind it. I'm trying to put a spell on you.’"

Experiences

Our latest Spotify playlist comes from our Office Assistant, Emma. The album art was created by DALL•E 2 and comes from Emma’s motto: your time is limited.

Experiences

We recently made the trip to Denver, CO to speak with the leadership team at Canvas Credit Union about purpose, creativity and the art of being vulnerable.

Experiences

We recently partnered with artist, activist and photographer, Benjamin Von Wong to help launch his latest installation, #TurnOffThePlasticTap.

Experiences

The original isn't always the best. Have a listen to our playlist filled to the brim with remixes and reimaginings.

Experiences

The new Automation Alley website has launched! We worked to transform their digital brand by creating a content-driven experience that allows their members better access to their expansive industry 4.0 knowledge and initiatives.

Experiences

Introducing our new website design for Unicorn Feed & Supply! If it doesn’t make you smile, you’re dead inside.

Experiences

When two experts in mobility, economic and automotive, partner for positive change, you know you’re in for a quite a ride. We created an impact brand and communications campaign to get a community moving in the right direction of understanding the local disparities.

News

Our Founders, Danielle Milner and Jon Eslinger recently appeared on the Journey Map podcast to talk about why Danielle fell in love with advertising, Jon’s drive to always try something new, and how social entrepreneurialism inspired them to start an agency. Listen to the episode.

News

Your purpose falls short. Consumer expectations have changed. They want organizations to take a stand on issues that rise to the top of their hierarchy of consciousness. Read more from our CUInsights article.

News

Well… we did it again. Out of nearly 40,000 entries from across the globe, our logo design for srsly has been selected to appear in LogoLounge Book 13!

News

Read the Concentrate article about our work on NEEDEE, the app that connects creatives to their community.

News

Our logo design for the custom cake shop, Cake America Great Again, was selected to appear in LogoLounge Vol. 12. The annual bestselling book series features 3,000 leading edge identity designs from the nearly 42,000 submissions, from 61 countries. The designs are then reviewed by an international judging panel of identity design greats and geniuses.⁠

News

Our logo design for Pizzawala’s was selected to appear in this year’s Communication Arts Design Annual. Out of 2,947 entries to the 61st Design Annual, only 126 were accepted, representing the work of 100 designers, design firms and in-house teams, making the Design Annual the most exclusive major design competition in the world.

News

Our Co-Founder and CSO, Danielle Milner, was a recent guest on the podcast, In the Room w/ Todd Marksberry to talk about the DO:BETTER philosophy on branding.

News

We are proud to members of the Mentorly community. The first online arts mentorship platform, Mentorly provides accessible opportunities to connect with emerging and professional artists from around the world... like us! Book a session with Jon or Danielle.

News

Look Ma!!! We made the paper! Our inaugural DO (something) event was featured in Concentrate Ann Arbor.  Read the article!

Clients & Collaborators

Kind Words

“Do not miss the opportunity to work with DO:BETTER! They provided 

such excellent service, the whole organization is in love with their work.

Jon and his team are very talented, and we feel honored that they were able to work with our brand.”

Angela Peat
Co-Founder
Delve Collective

Kind Words

“DO:BETTER is

truly blessed and talented within their craft, and beyond.

We are very pleased with the final result, and are looking forward to moving forward with this endeavor.”

Jon Cavote
President,
United Dynamics Corporation

Kind Words

“DO:BETTER instantly made me feel like a valued client. They took the time to learn as much as possible about me and

took great care to create a brand identity

that mirrored my style and vision.”

John Sullivan
Founder,
BullyRose

Kind Words

“I was really stressed out trying to handle a rebrand on my own.

I am so thankful I found DO:BETTER to take over for me!

They were professional and I could tell they love what they do and that made the process enjoyable.”

Angelica Renaud
Founder,
A Design Line

Kind Words

“Some of

the most devoted, caring and creative people I know

work here!”

Robert Thompson
Past-President,
Friends In Deed

Kind Words

“DO:BETTER is

personable and collaborative.

They consistently go the extra mile and seamlessly coordinates with project stakeholders.”

Diane Keller
President & CEO,
Ann Arbor/Ypsilanti Regional Chamber

Kind Words

“We loved working with DO:BETTER, I received nothing but positive feedback from the team during the process.

It was a great experience.

Mike Wallace
Communications Coordinator,
UNIFIED - HIV Health and Beyond

Kind Words

“I liked working with the DO:BETTER team;

they were responsive, accessible, hands-on and thorough

in their processes.”

Kate Yocum
Director,
Saint Joseph Mercy Health System

Kind Words

“We’ve waited five years to find DO:BETTER.

They have a process, standards and an expectation for communication,

and they follow it. DO:BETTER is the whole package…”

Angela Barbash
Founder & CEO,
Revalue

Kind Words

“Their process helps uncover the heart of the situation, and their

thoughtful and creative approach means you end up with something better than you could have expected,

or created on your own!”

Bridget Herrmann
Vice President of Impact & Advocacy,
United Way of Washtenaw County

Kind Words

“We needed a strategic partner who could help us recognize how brand could advance our vision. DO:BETTER has helped us shift culture and develop initiatives creating immense value and transforming our organization into a global force.

Their team gets business and truly cares about who we are becoming.

Tom Kelly
Executive Director & CEO,
Automation Alley